Shan You, the CEO, Founder, Buyer and Designer of Orchira Pearl Jewellery
1. Name your favourite best dressed – male, female
Brat Pitt Catherine Middleton
2. If you were on the red carpet at the Oscars who would you choose to be on your arm and why?
Nicole Kidman, for her effortless elegance and ultimate beauty
3. Who is your ideal customer and why?
Duchess of Cambridge, for her natural elegance, taste of style, and social status
4. Share your favourite celebrity experience.
A member from the esteemed Saudi Arabia royal family has bought our necklace online, and the Princess R from the Saudi’s Royal family has highly appraised the design of our jewellery
5. What would your Mum say about what you do now?
She would say:” I never imagined Shan will be leading her way in the design and jewellery business, coming from an intellectual family background, but I am so proud how well she is doing started from nothing”
6. If you had an audience with the Queen what would you wear and why?
I would choose to wear a peach or pale blue Stuart Parvin gown with a sumptuous piece of Orchira necklace. Stuart Parvin is the Queen’s favourite couturier hence the design would be elegant and appropriate, Orchira’s stunning design will compliment and uplift the gown.
7. You’ve spotted someone across a busy room that you used to go to school with, they are now very famous / well known and would be a perfect ambassador for your business; how do you approach them and what do you say?
I would probably come up to her and wave, hello Susan, do you remember me? We were in the same class in primary 3 and 4 with Miss Green? How lovely to see you here. Your dress is just stunning, a simple classic double strand pearl necklace will just make it look even better. Why not try Orchira pearl necklaces from the Elite collection? Oh forgot to tell you, I am the founder and CEO of Orchira and we have a big collection of nice designs will just suit you perfectly.
8. Social media is playing a big part in the world of (online) retail, who do you admire in that sector and why?
Mark Zuckerberg, the founder of facebook, his invention revolutionized the whole world the way to communicate and interact, and the power of facebook is catching up with google now.
9. You’ve been offered a front row Press Pass to London Fashion Week – which show do you choose to attend and why?
Alexander McQueen by Sarah Burton, the quirkiness and avant thinking of Alexander McQueen brand is always Inspiring.
Also Dior, Chanel and Gucci, the inevitably enchanting designs to enjoy
10. Do you prefer men wearing ties or without?
It is getting a bit old fashioned, however tie does give a formal, serious, professional and elegant look on man.
This feature will be a regular spotlight on Fashion Buyers from around the world – who would you like to speak to and why?