Have you heard the news Katie Price is yet again set to launch her own fashion and accessories label, when I say again, did any of you pay attention the last time… The last one was horsey wear, my apologies, Equestrian clobber.
In addition to her perfume and books, the glamour model’s womenswear brand, Day 22, may not be to everyone’s taste – although I’m thinking if you’re loving the “Big Fat Gypsy Weddings” you might just appreciate this… it’s set to debut its first collection at young fashion tradeshow Pure Spirit later this month, according to Drapers.
“We named it Day 22 as on the 22nd of each month we will be adding new pieces to the collection including clothes, bags, sunglasses and shoes,” explains Katie. “We have had such a fantastic response already from the Twitter page we have set up which has included some teaser pictures and stores are already contacting us about stocking the brand.”
Katie will collaborate her new business move with womenswear designer Lamis Khamis, initially concentrating on dresses, T-shirts and sweatshirts – surprisingly there’s no mention of velour yet, but we’re sure it’ll crop up somewhere.
A few select pictures of the collection will be launched in a few days time, with further pieces added to the label every month as well as online – and, as fans of Katie will be glad to hear, Katie will close the Pure Spirit catwalk show at Earl’s Court Sunday 13th February.
Follow her progress on the website Day 22 and on Twitter at @Day22Tweets
God knows why I mention it here but some of you muppets love this stuff. “not my proudest moment”