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This page is the entry point for so much more, click anything to find your answer, to case-studies, training hints and tips.

Burberry World in 2012

Burberry World in 2012

April 28th, 2012

Christopher Bailey designed a custom cylindrical space that brought to life the Burberry worlds of British Heritage, Fashion and Weather to celebrate the opening of the Burberry Taiwan flagship st[...]

Social Media Hints & Tips

Blogging should be the centre of almost every social strategy, In other words it needs to be about Content Creation.

Top 5 Blogging Tips:
1. Never direct sell your products
2. Feature your customers
3. Give useful advice away for free, demonstrate your knowledge
4. Use case studies, but ask permission or input from the client
5. Keep it business like, but not boring

To see the other 23 tips go here.

How do you gain more fans on FACEBOOK?
1. Embed a widget on your website
2. Invite your email subscribers to join it
3. Add a link in your email signature
4. Use applications that encourage sharing, posting, poles and surveys
5. Ask fans to tag photos
to see another 11 tips go here.

Social Media Week Fashion Walk, Glasgow

Social Media Week Fashion Walk, Glasgow

April 20th, 2012

Now that we know Social Media Week has again chosen Glasgow for the September 2012 event (page link) do you think there might be a place for a Fashion Walk - or is that too risky (weather wise) fo[...]

THE SOCIAL TAILOR

The Social Tailor is a Digital Marketing business that design and build websites with social media strategy plans. We have a particular interest in fashion retail but also have experience in many other sectors. Our opinions are shared with typically thousands of people every day - our blog is where we win business and create opportunities for our friends.

If you would like to speak to Colin (@colingilchrist) or one of the team, please phone him direct on:
+44 (0) 796 884 7210
or the main office on:
+44 (0) 131 337 1968
Email: cg@socialtailor.com

The Met Ball 2012

The Met Ball 2012

May 9th, 2012

So what did you all make of those glorious dresses - did you see them? Did you have a favourite? As an actress I really enjoy Gwyneth Paltrow's performances her fashion choices I struggle with (rem[...]

Crisis Planning and Training for Social Platforms

At the Social Tailor we have delivered countless sessions on averting social Crisis.

The key of course is not to panic, keep constant dialogue and update your customers on their platforms and in a way they would expect.

Prepare, Respond, Promote.

Click here to find out more.

The Social Tailor's Crisis Phone Line: 0906 130 1108

Calls from a BT Landline will be charged at 50p per minute. Mobiles and other land lines may vary.

LINKED IN – Top Tips

1. Profile picture make it professional, not a logo or the default nil
2. Make your email address professional
3. Profile web address, write it out by using "Other"
4. Prioritise your brilliance, move your profile around to suit
5. Integrate appropriate applications (i.e. Blog, Slideshare...)

To see more top tips on how to use LinkedIn for Business Development go here.