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This page is the entry point for so much more, click anything to find your answer, to case-studies, training hints and tips.

Autumn Winter Calvin Klein 2012

Autumn Winter Calvin Klein 2012

January 19th, 2012

Italo Zucchelli described the new Calvin Klein menswear collection as an urban inspired take on timeless sportswear essentials. Classics were updated with oversized proportions a[...]

Social Media Hints & Tips

Blogging should be the centre of almost every social strategy, In other words it needs to be about Content Creation.

Top 5 Blogging Tips:
1. Never direct sell your products
2. Feature your customers
3. Give useful advice away for free, demonstrate your knowledge
4. Use case studies, but ask permission or input from the client
5. Keep it business like, but not boring

To see the other 23 tips go here.

How do you gain more fans on FACEBOOK?
1. Embed a widget on your website
2. Invite your email subscribers to join it
3. Add a link in your email signature
4. Use applications that encourage sharing, posting, poles and surveys
5. Ask fans to tag photos
to see another 11 tips go here.

Nicola Formichetti presents Mugler Menswear having Crowd-sourced Stylist opinion

Nicola Formichetti presents Mugler Menswear having Crowd-sourced Stylist opinion

January 18th, 2012

Social Media and Fashion are becoming more and more intertwined as the desperate nature of passionate fashion lovers want to be the first to see and discuss the collections as they hit the runways[...]

THE SOCIAL TAILOR

The Social Tailor is a Digital Marketing business that design and build websites with social media strategy plans. We have a particular interest in fashion retail but also have experience in many other sectors. Our opinions are shared with typically thousands of people every day - our blog is where we win business and create opportunities for our friends.

If you would like to speak to Colin (@colingilchrist) or one of the team, please phone him direct on:
+44 (0) 7968 847 210
or the main office on:
0845 409 2803
Email: cg@socialtailor.com

Karl Lagerfeld interviews Karl Lagerfeld for Net-A-Porter

Karl Lagerfeld interviews Karl Lagerfeld for Net-A-Porter

January 26th, 2012

I'm very amused, bemused... everything has changed, everything is very exciting... no you're just a bit weird and very interesting! (one dreams...) - Welcome KARL [...]

Crisis Planning and Training for Social Platforms

At the Social Tailor we have delivered countless sessions on averting social Crisis.

The key of course is not to panic, keep constant dialogue and update your customers on their platforms and in a way they would expect.

Prepare, Respond, Promote.

Click here to find out more.

The Social Tailor's Crisis Phone Line: 0906 130 1108

Calls from a BT Landline will be charged at 50p per minute. Mobiles and other land lines may vary.

LINKED IN – Top Tips

1. Profile picture make it professional, not a logo or the default nil
2. Make your email address professional
3. Profile web address, write it out by using "Other"
4. Prioritise your brilliance, move your profile around to suit
5. Integrate appropriate applications (i.e. Blog, Slideshare...)

To see more top tips on how to use LinkedIn for Business Development go here.